Recent Submissions

  • Pickaboo.com: a customer centric service provider in e-commerce industry in Bangladesh 

    Khan, Arifur Rahman; Kibria, Md. Golam; Islam, Md. Aminul; Alam, Rezwanul; Bashar, Abul (IUB, 2018)
    This case study examines Pickaboo.com as a customer-centric e-commerce platform in Bangladesh. The study highlights how Pickaboo.com has achieved competitive advantage through secure online transactions, efficient delivery ...
  • Hungrynaki: developing a powerful service brand 

    Islam, Mohammed Sohel; Jyote, Abul Khair; Saha, Suman Prosad; Jamal, Zakia Binte (IUB, 2018)
    This case study explores the growth and branding strategy of HungryNaki, a Bangladeshi online food ordering and delivery platform established in 2013. The study highlights how the company identified a market gap in food ...
  • Challenges of the third party distribution and management model: a case study on bKash 

    Ashfaque, Afnan; Khan, Isma; Bashar, Abul (IUB, 2018)
    This case study examines the third-party distribution and management model of bKash, a leading mobile financial service provider in Bangladesh. The study highlights how mobile financial services contribute to financial ...
  • Dulal Brothers Ltd. (DBL) group: Going global 

    Mahmood Ul Haque, Hasan Md.; Mahbub, Tareq; Mallick, S.M. Yusuf; Ahmed, Sarwar Uddin (IUB, 2018)
    This case study examines the international expansion strategy of Dulal Brothers Ltd. (DBL) Group, a leading Bangladeshi garment manufacturer, through its investment in Ethiopia. Using Dunning’s Eclectic Paradigm as the ...
  • Health and safety compliance in the readymade garment sector of Bangladesh: practices and observation 

    Hasan, Ikramul; Khan, A. N. M. Shibly Noman; Karim, Mohd. Aminul; Sariat Rafa, Khan; Alam, Shafiqul; Sanjana, Bushra; Salehin, Masnoon (IUB, 2018)
    The ready-made garment (RMG) industry plays a vital role in Bangladesh’s economy through export earnings, employment generation, and women empowerment. Despite remarkable growth, concerns regarding workers’ health and ...
  • Valuation of startup firms: a case study on Pathao 

    Ullah, G. M. Wali; Mahtab, Farhan; Ahmed, Samiul Parvez; Ahmed, Sarwar Uddin (IUB, 2018-05)
    The article discusses the concept of startups, their sources of financing, and the stages of funding such as seed capital, Series A, and Series B financing. It further explains different startup valuation methods including ...
  • Simple costing analysis at FARR Ceramics Limited 

    Mahtab, Naheem; Safiuddin, Md.; Mandal, Susmita; Alam, Md. Shohidul; Razzaque, Rushdi (IUB, 2018-05)
    In this case study we first start by determining variable & fixed costs of FARR Ceramics and then figure out breakeven point and output level needed to achieve a target operating income for FARR Ceramics. Then we further ...

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